Commercial fit-out company, Nexus is based in the South East of England and specialises in delivering exceptional projects across the UK. Its team of experts consistently deliver spaces that have the ‘wow factor’, and provide a turnkey solution to property refurbishment.
As a trusted industry-leader, Nexus has transformed projects for brands such as Sexy Fish, The Ivy, Megan’s and Swiss Butter.
Nexus’ reputation preceded them, but their online presence told a different story. Their website lacked the visual impact, content and user experience needed to showcase their exceptional work. Social media channels were underutilised, and a crucial SEO strategy was non-existent. By relying on word-of-mouth for lead generation, Nexus was leaving a significant portion of potential business untapped.
Plinkfizz recognised Nexus’ potential and created a comprehensive marketing strategy which included:
Website Development / Social Media / Digital Marketing / Google Ads / Brochure Design / Strategic SEO Strategy
Nexus’ previous website lacked a fundamental SEO strategy, resulting in minimal organic search visibility and an absence of website-generated enquiries.
Plinkfizz’s team of SEO experts created a dedicated SEO content strategy, focusing on maximised keyword volume, improved user journey, and increased conversion rates. This involved a plan to develop compelling project showcases, informative blogs, and industry-specific pages to highlight Nexus’ expertise and credibility.
To drive immediate traffic, Google Ads campaigns were launched, directing users searching for services like ‘hotel fit-out’ and ‘restaurant fit-out’ to relevant, tailored industry pages.
This strategic content approach not only significantly improved user experience but also dramatically boosted Nexus’ keyword rankings and overall search presence.
The redesigned website, seo strategy and targeted digital marketing initiatives have collectively driven a significant increase in high-quality leads for Nexus. This has solidified Nexus’ position in the industry and established a consistent and robust lead pipeline.
Are you ready to elevate your online presence and drive real results? At Plinkfizz, we understand that every business is unique. We work closely with you to develop a bespoke strategy that aligns with your goals and delivers measurable success.
Contact us to take the first step: info@plinkfizz.com
