Beyond Surface Solutions
Breathing new life into an expanding brand.
Founded 40 years ago, this independent business is rapidly evolving beyond its traditional supplier relationship to the automotive sector.
A rebrand was a central part of our elevation strategy for this company. This ambitious organisation now works consultatively with the industrial and commercial coatings market, nationally, creating bespoke solutions for rail, agricultural, capital equipment, glass industries and defence.
Digital First
Supporting BSS’ continual focus on exceptional customer support and to serve as an industry leader in the rapidly evolving refinishing sector, the new rebrand and website is an exciting step in the evolution of the business.
A cleaner website navigation offers a better browsing experience while a bigger, bolder brand identity contributes to a more compelling aesthetic.
Optimised for Mobile
The website and brand assets have been redesigned so that they convey BSS’ commitment to technology and high-quality range of services.
As a national supplier, the company wanted to ensure that their customers have consistently positive interactions with their brand and products.
The new website has been optimised for the mobile, on-the-go experience, with tile and icon design that delivers easy scroll-through on mobile devices.