Wardell Armstrong is a multidisciplinary Environmental, Engineering, and Mining consultancy providing a broad range in services to the Infrastructure & Energy, Property & Development, and Mining & Minerals Sectors. With a history going back over 185 years, they have a reputation for high quality service in the UK and internationally.
They provide support to clients in winning the metals and minerals which are critical to delivering a more sustainable carbon neutral future. Whether that be lithium for car batteries, metals for wind turbines or minerals essential for sustainable infrastructure and built development. They help in the development of green energies and critical infrastructure necessary to sustain social, environmental and economic improvement for all and facilitate a progressive diversification away from “carbon intensive” activities.
Digital Marketing / Social Media / Creative Branding / Website Development / Public Relations / SEO / Strategy and Insight
Wardell Armstrong commissioned Plinkfizz to deliver a new website. Their original website had become unwieldy, at over 700 pages.
The replacement website is a primary vehicle for providing reassurance about the brand and to demonstrate how the company provides high quality, global consultancy services.
The design of the website is critical, accessibility and clear identification of information which appeals to different target markets is key to the website’s success.
The launch of the new website delivered a significant increase in the website traffic and immediately began providing a return on investment. With project values ranging from a few thousand pounds to a few million.
The website design positions the company as a modern, influential and progressive company which attracts an increasingly young workforce. A Plinkfizz user experience expert undertook a deep research piece to develop a professional, easy to use and effective website. The new website increased search engine visibility of the company and its services, providing a central source of communication with current customers, future customers and referral partners.
Managing Director Keith Mitchell says: “Fiona and team were outstanding in the work they did for us in designing and launching our new website. The site is excellent, we have seen a significant increase in the number of work enquiries coming to the business through the site and the support they have provided us with has been exemplary. A great team and a great business.”
The website has also been submitted for a Prolific North Website of the Year Award.
90%
Reduction in the number of pages on the website
42%
Increase in new users
54%
Increase in sessions / site activity
38%
Increase in browsing time
1500%
Increase in online enquires
