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Drop into Trentham for a shampoodle and setter

Muddy paws are always welcome at The Trentham Estate where owners can leave the grime behind thanks to the UK’s most advanced dog wash machine.

The Doggie Wash is the brainchild of Sarah Patten and Kerry Wilson, owners of Doggie Fashions, a heavenly shop for hounds packed with everything for the pampered pooch from bespoke birthday cakes to crystal encrusted collars.

Designed to look like a giant dog kennel, the coin operated Doggie Wash costs £6 for 10 minutes and can fit canines of all shapes, types and sizes, and in case any user gets in a lather while using it, help is at hand via a hound hotline to nearby Doggie Fashions.

Set to celebrate their 10th year of trading at Trentham Shopping Village next year, the pair spotted the automated woof washer at a trade show and took the plunge having decided Trentham has an ample supply of mucky pups.

Kerry said the touchscreen controlled tub had already proved a big hit, as The Trentham Estate is a top spot for dog walkers with acres of parkland for them to enjoy, hence she sniffed a new business opportunity.

“We had that lightbulb moment,” she said, “and with Sarah having been a professional dog groomer for 18 years she knew there was always a big demand for a dog bath.

“The feedback so far has been great as it’s got everything you need, with warm water, shampoo and conditioner, a blow drier, coat hooks and collar clips – and we put clean aprons in each day so owners can protect their clothes.

“There are only four of these machines in the UK, and when the weather is bad this is going to save people a lot of mess at home – and the owners stay dry!

“It’s so self-explanatory,” Kerry added, “as an audio guide walks you through the whole process, the water is already set at a certain temperature and a timer counts down on the screen so if you’ve got a larger dog you can pop in an extra pound per minute.

“And if owners pick up one of our Dog Wash Member Cards from our shop they get a discount on any spend £10 or over.”

With an astro turf lawn outside and a picket fence, the Doggie Wash has a really fun feel and makes tackling your furry mud magnet a family affair as the children can get involved too.

Now there’s never been a better time for dog owners to take a trip to the Trentham Estate. With beautiful walks open to them in the Italian Garden, a woodland walk in North Park or an energetic two mile loop around the lake, you’ll enjoy the walk as much as your dog does.

When your four-legged friend is finished, water bowls are available at a number of cafes, with several allowing dogs to join their owners while they enjoy a break. For more information see

Annual Tickets are the best value way to visit the gardens and also offer discounts at participating shops and restaurants, 20% off day tickets for friends and even discounts on special events.

For full details of all events, opening times, discounts, restaurant and retail outlets visit

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